Benefit - Limited edition 'They're Real' black mascara

They're real! LIMITED EDITION lengthens, curls, volumizes, lifts and separates. Our jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had! DETAILS: 94% saw dramatic length and volume. *94% saw visible lift. *100% saw long-wearing results. **Results observed in a consumer panel survey HOW TO APPLY: Nothing faux about it...turn heads with a wink that's beyond belief. Take your pretty positions: Hold the wand horizontally and give the brush a wiggle wiggle from side to side and base to tip, to achieve maximum volume, length and lift. Flip you grip. Hold the wand vertically and stroke upward to curl and separate. Layer generously, as you wish.